THE SHOW:

October 30 – November 1, 2010
Booth 2133
Houston, Texas • George R. Brown Convention Center
Sponsored by Micro Solve

THE TRAINING:

Held just before the show at the convention center.

Wednesday October 28th – 9:00 – 6:00
Thursday October 29th – 8:00 – 12:00
$295 per person / $95 each additional per company
Call 800-409-7678 to register

More information about the training will be released shortly via email. Call us if you are interested in registering.

We will also be closed on Monday, September 6th for Labor Day.  Tech support will be available, but on an after hours, emergency call basis.

Thank you!

After some swift programming, the LP2824 Plus is compatible with the latest version of POSIM Diamond.  If you need to purchase a label printer make sure your support contract is up to date and get the latest version.  If you are not up to date and need a label printer, contact us and we will check our stock for availability of the previous 2824 generation.

***********************

Zebra has discontinued the LP2824 and replaced it with a LP2824plus. We have found that the LP2824plus does not work with POSIM Diamond for Mac due to driver issues.  We are working to correct this but in the mean time, if you need a new label printer, make sure you get an LP2824 (NO PLUS) model.  They are still available for a short time, and Ensign has a stock of them as well.

The LP2824plus works fine on POSIM Premier for Windows.

We will keep you informed as to when the plus model is compatible with Diamond.

If you have any questions on which model of hardware to purchase, please contact your sales rep or Ensign.

———————————————————————————

Doreen writes…

“We are a struggling Interiors store.  We handle furniture, window treatments, rugs, lamps, wall art, and accessories as well as gift items.  During this recession, gift items (women’s accessories in particular) have been our biggest sellers.  How do I decide if and how much we diversify into other areas in order to be more profitable?”

Doreen, it’s a common question, and I’m going to answer you with one of my favorite quotes from the Assortment Planning Kit in the Retail Mastery System….

Your customers vote with their wallet.

It’s absolutely critical to keep the customer at the center of your assortment plan.  Without your customers, you’ll have no store and no merchandise assortment.

Your main mission is to offer what they want to buy!

It doesn’t matter if your customers say they love your merchandise or tell you that you’ve got the best store on the planet if they’re not actually buying.  The vote is cast only one way: when the register rings.  If they don’t want to take the stuff home with them, you don’t have the right assortment.

It’s up to you to tally the votes and tailor your assortment to meet their needs.

To do this effectively you must learn to separate what you like from what your customers like; what you think (or hope) they are buying from what they are actually buying.

You can be in the store every single day, watching the cash register every second, but still get a false impression.  That’s because our brains constantly filter information based on our own personal biases – the merchandise we think is the best or that we like to sell.

Fortunately, your POS System doesn’t have that problem.  It’s going to give you just the facts, ma’am.  Your job is to interpret those facts and give customers more of what they want, and less of what they don’t.

When should you branch out? Now. Your store is struggling and your customers are pointing a clear path to increased sales…

Give ‘em more of what they’re voting for.

By Bob and Susan Negen, WhizBang! Training

Get FREE business building ideas delivered to your “inbox” every week.  Sign up for your “WhizBang! Tip of the Week” at www.WhizBangTraining.com.

—————————————————————————————-

POSIM has several great reports to help you with these types of decisions.

1.  Sales Reports – sort this by Department, then compare the sales and margin by department for a given time period.  Watch for trends, such as departments with higher sales and higher margins.  This helps you make decisions based on facts, and not emotion.

2.  Vendor Item Analysis (Mac) or Merchandise Management (Windows) – sort this by Department and separate into twelve monthly intervals (for one year).  Dump this into a spreadsheet and compare the sales, margin $ and cost of inventory on hand.  Create a ratio of how many inventory dollars it takes to create a dollar of margin.  Look for trends and consider moving inventory dollars from the less productive departments to the more productive departments.

POSIM is a great point of sale and inventory management solution.  For more information, download a demo or contact us!

Monday, July 5th – Independence Day

Friday, July 23 – Utah’s Independence Day

If you are in need of tech support on both days you can still reach them by phone, but it will be classified as an after hours call.

Support: 801.546.1616

At this time we are receiving reports from those affected that they are getting an “error 999″. If you receive this message, please contact us. It appears the transactions are being processed even though the error is given. We suggest you check your Authorize.net account and make sure you have not created duplicate charges by swiping cards twice. All POSIM Charge users should be safe from receiving this error, it is only NowCharge users.

If you are already using POSIM Charge you have taken the largest step toward becoming PCI compliant. ALL NOWCHARGE users should contact their POSIM Sales rep to purchase the current version of POSIM Charge as soon as possible.

Sales Department – 800.409.7678

Support Department – 800.553.9314

Follow POSIMCHARGE on twitter for instant updates… http://twitter.com/posimcharge

If you are in need of tech support you can still reach them by phone on Monday, but it will be classified as an after hours call.

Support: 801.546.1616

We hope all of our users have either a prosperous day at the store, or a relaxing day at home.  Either way… enjoy it!

The Apple Store at Gateway Mall
Salt Lake City, Utah
Wednesday, May 19th
8:00 am and 1:00 pm

If you would like to save a seat for the event, you can reserve one here.

Hope to see you there!

TNNA Summer Trade Show

Greater Columbus Convention Center, Columbus, Ohio
June 12-14, 2010
Booth # 1218
Sponsored by Micro Solve

POSIM has many great features perfect for NeedleArt retailers, such as:

- Marketing Manager (send emails and postcards)
- Event Management
- Customer Point Tracking (reward program)
- Accounting Interface
- Gift Cards
- eCommerce Interface

and many other helpful features! But don’t just take our word for it…

“Victoria (from Micro-Solve support) is a gem. She can explain anything in a way a three year old can understand. Her patience is amazing and even though we are long distance it always feels more like an arm-in-arm partnership.

I wouldn’t hesitate to recommend Micro Solve. I haven’t had any doubts or buyer’s remorse.”

- Tim Wyatt, Knitted Together

We hope to see you there!

The training sessions are sent via email each week.  The email will contain a link where you can watch the video when time allows.  Most videos will be around fifteen minutes long.

After each video you should hopefully have ideas for your own marketing campaigns and the ability to initiate them with PMM.

Sign up now for PMM and take advantage of not only the training program, but get 30% off the monthly subscription fee for the first six months.

Get a great deal and start MARKETING!